Thursday, February 14, 2008

OCZ Buys Hypersonic

RAM vendor branches out into the PC market

In a buyout that has raised some eyebrows, RAM and PSU vendor OCZ will buy boutique PCmaker Hypersonic to help diversify its business.
Hypersonic will operate as a separate division, but some competing PC vendors are concerned about buying components from what is now a competitor. OCZ officials told reuters that PC vendors shouldn’t feel any threat, as the company has no plans to give preferential treatment to Hypersonic on RAM or other components. OCZ’s main purpose with the acquisition is to grow Hypersonic by giving it access to new markets and platform vendors that OCZ has relationships with. In the long term, it will help protect OCZ’s business from the mercurial swings of the RAM market. In May, the company purchased PC Power and Cooling for $13 million.


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