Saturday, January 12, 2008

Google sets its sight on Wikipedia with “Knol”

Google’s search engine is arguably the first place most people think of when they need to find information online. Now, Google has announced its plans to compete with Wikipedia in the online Encyclopedia game. Knol, a take on the word knowledge, is set to differentiate itself from Wikipedia (or any Wiki) mainly by emphasizing the credentials of each page’s authors.

Google will even allow authors to decide whether or not their knols will include advertisements, though they will apparently receive a “substantial revenue share” if they do. Google has also promised to make knol pages available to all search engines, but it is unclear how they will rank alongside regular search results on Google pages. Knol is currently limited only a handful of invitees.



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